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Filed under Blog, Front Page, front page, listing
“You see, when there is danger, a good leader takes the front line. But when there is celebration, a good leader stays in the back room. If you want the cooperation of human beings around you, make them feel that they are important. And you do that by being humble.”–Nelson Mandela
“We trained hard, but it seemed that every time we were beginning to form up in teams we would be reorganized. I was to learn later in life that we tend to meet any new situation by reorganizing. And a wonderful method it can be for creating the illusion of progress whilst producing confusion, inefficiency and demoralization.”
–Gaius Petronius, AD 66
Filed under Blog, Commentary, Front Page, listing
KEEP IT SIMPLE!
What's the problem? Who cares?
Your solution = Particular>General>Particular
What? So What? Now What?
… guide the conversation
… what spreads wins
… Don't communicate, facilitate
… Information interchange - information is a one way street, conversation is not
… Communication is the transfer of emotion
All good concepts to adopt for daily interactions but easier said than done.
I thought that I would share with everyone some notes that I have made during my reading of various websites loosely connected with Communications, Marketing, PR and Lobbying. My apologies for not being able to reference the sources of the notes but I use a very simple copy and paste process into my 'Webnote' module on my Netvibes page.
For more rigorous research and note taking I use Evernote and Clipmaks for extracts or for bookmarking - FURL (great as it saves an actual copy of the web page not just a link.) and Del.icio.us
What tools do you use to keep track of all the gems that you find across the web?
[NOTE: first published 23 April 2007 ]
Filed under PR Tools, Blog, Commentary, listing
Electronic petions or e-petitions are quite popular at present. Be they about Tibet or women in the catholic synod they give a very easy way for petitioners to support their favorite cause from the comfort of their computer chair - even if our in-boxes can get overwhelmed by pleas to support right now!
I have to own up to being the author of one such campaign - Hands off our Coops! The e-petition is powered by gopetition.com for free. The online software gives a good selection of management tools to keep track of thousands of signatures albiet with the ubiquitous (not too intrusive) google ads. There are many other on-line petition sites but this one seemed to me the most robust and easy to manage. The trick with all such campaigns is the effectiveness of the publicity - an existing network that can be set running virally is the key. Petitions supporting football issues seem to do this without any effort.
Have you used on-line petitions? Tell us your experiences and whilst you are at it sign the "Hands off our Coops!" petition
Filed under PR Tools, Blog, Front Page, listing
This is the message that the Slovenes want us all to get from their European Union Presidency logo.
Do you see Earth, Fire, Air, Water and Ether?
The outline of the logo for Slovenia’s Presidency of the European Union resembles an oak leaf, which reflects the solid, persistent, dependable character of Slovenes, a people who are cool under pressure and thoughtful in their decisions. Oak wood represents high quality, as for example when used in wine barrels. [More: http://www.eu2008.si/en/The_Council_Presidency/Symbol/index.html
The chosen logo is from Robert Kuhar.
It is amazing what some designers can put into an image but I suspect very few people see much of it.
Compare with previous posts on logos:
http://policomm.info/listing/125/does-the-logo-says-it-all-for-you/
http://policomm.info/listing/234/the-logo-says-it-all/
http://policomm.info/blog/257/openess-modernity-and-oceans/
Filed under Blog, Commentary, listing
