Is this the new PR Tool ?

The popular YouTube, MySpace and Secondlife websites are continuing to grab the IT and PR headlines and are fast becoming the most viewed sites for many people. As well as the frivolous, personal or scandalous content some serious content is featuring in the top ten lists.

Who would have thought that a video made by a university professor lecturing on a course of Digital Ethnography would be viewed 1,365,808 times in 3 weeks? The 4.5 minute video is about the buzzwords 'Web 2.0 Technology' 

You don't know what 'Web 2.0 Technology' is?  Watch the video below!

UPDATE
Checkout Luke Bodley's article on MediaProfs site :  MySpace - Marketing Tips, Tricks and Hints
Let us all know if you use MySpace as part of your campaign strategy.

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