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	<title>POLICOMM &#187; Front Page</title>
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	<itunes:summary>... making change happen   ... influencing tomorrow's decisions today.</itunes:summary>
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		<item>
		<title>Been there &#8230; Brilliant idea Collins!</title>
		<link>http://policomm.info/209/blog/been-there/</link>
		<comments>http://policomm.info/209/blog/been-there/#comments</comments>
		<pubDate>Fri, 08 Apr 2011 06:50:36 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[&#160; Cartoon by Tony Lopes &#8211; Syndicated in my local newspaper &#160;]]></description>
			<content:encoded><![CDATA[<p><img width="500" height="203" align="bottom" alt="scan.jpg" src="/uploads/Image/scan.jpg" /></p>
<p>&nbsp;</p>
<p>Cartoon by Tony Lopes &#8211; Syndicated in my local newspaper</p>


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		<title>Should you use Social Media ?</title>
		<link>http://policomm.info/488/blog/should-you-use-social-media/</link>
		<comments>http://policomm.info/488/blog/should-you-use-social-media/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 08:55:38 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[UPDATED for 2011If you are wondering about the value of using &#039;social media&#039; or &#039;social technology&#039; services take a look at this guide to the &#039;social landscape&#039; from CMO &#8211; download a pdf version there If it helps to know, the US Pentagon has given the go-ahead to the use of some services. &#160;]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.cmo.com/sites/default/files/CMOcom-SocialMediaLandscape2011.pdf">UPDATED for 2011</a></strong>If you are wondering about the value of using &#039;social media&#039; or &#039;social technology&#039; services take a look at this guide to the &#039;social landscape&#039; from <a href="http://www.cmo.com/sites/default/files/CMOcom-SocialMediaLandscape2011.pdf">CMO &#8211; download a pdf version there</a><br />
<a href="http://policomm.info/http://policomm.info/wp-content/uploads/2010/03/CMO-SOCIAL-LANDSCAPE-R5-11.jpg"><img src="http://policomm.info/http://policomm.info/wp-content/uploads/2010/03/CMO-SOCIAL-LANDSCAPE-R5-11.jpg" alt="Social landscape" title="CMO-SOCIAL-LANDSCAPE-R5-1" width="463" height="798" class="aligncenter size-full wp-image-490" /></a></p>
<p>If it helps to know, the US Pentagon has given <a href="http://news.cnet.com/8301-1023_3-10461003-93.html">the go-ahead</a> to the use of some services.</p>


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		<title>Curvy London Underground map</title>
		<link>http://policomm.info/428/blog/curvy-london-underground-map/</link>
		<comments>http://policomm.info/428/blog/curvy-london-underground-map/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 11:02:55 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[I like it! http://farm3.static.flickr.com/2250/2260659116_cb45d7797f_o.jpg &#160;]]></description>
			<content:encoded><![CDATA[<div id="attachment_429" class="wp-caption alignnone" style="width: 310px"><a href="http://policomm.info/http://policomm.info/wp-content/uploads/2010/01/curvy-london-underground-map.jpg"><img src="http://policomm.info/http://policomm.info/wp-content/uploads/2010/01/curvy-london-underground-map-300x179.jpg" alt="" title="curvy london underground map" width="300" height="179" class="size-medium wp-image-429" /></a><p class="wp-caption-text">Which way?</p></div>
<p>I like it!  </p>
<p><a href="http://farm3.static.flickr.com/2250/2260659116_cb45d7797f_o.jpg">http://farm3.static.flickr.com/2250/2260659116_cb45d7797f_o.jpg</a></p>


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		<title>Time to look at your &#039;communications&#039; tools &#8230;</title>
		<link>http://policomm.info/422/blog/time-to-look-at-your-communications-tools/</link>
		<comments>http://policomm.info/422/blog/time-to-look-at-your-communications-tools/#comments</comments>
		<pubDate>Fri, 15 Jan 2010 08:09:53 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[For a good overview of the implementation of &#039;social media&#039; tools and applications take a look at Gayle C. Thorsen&#039;s blog  &#60;IMPACTMAX&#62; Six steps to social media savvy « IMPACTMAX. This article was written a year ago but still covers the main tools and gives an insight into their potential use. Aimed at non-profit organisations [...]]]></description>
			<content:encoded><![CDATA[<p>For a good overview of the implementation of &#039;social media&#039; tools and applications take a look at Gayle C. Thorsen&#039;s blog  &lt;IMPACTMAX&gt;</p>
<p><a href="http://impactmax.wordpress.com/six-steps/">Six steps to social media savvy  « IMPACTMAX</a>.</p>
<p>This article was written a year ago but still covers the main tools and gives an insight into their potential use. Aimed at non-profit organisations but of relevance to businesses as well.</p>
<p>tools mentioned : <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.google.com%2Falerts">Google Alerts</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fdelicious.com%2F">del.icio.us</a>; <a href="http://www%2Cflickr.com/">Flickr</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fcreativecommons.org%2F">Creative Commons</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.slideshare.com%2F">SlideShare</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.slideshare.com%2F">Scribd</a>; <a href="http://www.youtube.com/">YouTube</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.vimeo.com%2F">Vimeo</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.viddler.com%2F">Viddler</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.podomatic.com%2F">Podomatic</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.blogsearch.com%2F">BlogSearch</a>;  <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.technorati.com%2F">Technorati</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.googlereader.com%2F">GoogleReader</a>; <a href="http://twitter.com/home">Twitter</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.linkedin.com%2F">LinkedIn</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.facebook.com%2F">Facebook</a>; <a href="http://go2.wordpress.com/?id=725X1342&amp;site=impactmax.wordpress.com&amp;url=http%3A%2F%2Fwww.stumbleupon.com%2F">StumbleUpon</a>; <a href="https://www.blogger.com/start/">Blogspot</a>; <a href="http://www.wordpress.com/">Wordpress.com</a>; <a href="http://ning.com">Ning</a>; <a href="http://en.wikipedia.org/wiki/Main_Page">Wikipedea</a>;</p>
<p>What tools do you use?</p>


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		<title>What if &#8230;?</title>
		<link>http://policomm.info/398/blog/what-if/</link>
		<comments>http://policomm.info/398/blog/what-if/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 08:00:07 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[via www.blog.thesietch.org &#160;]]></description>
			<content:encoded><![CDATA[<p><a href="http://policomm.info/http://policomm.info/wp-content/uploads/2009/12/Climate-summit.jpg"><img class="alignnone size-full wp-image-399" title="Climate summit" src="http://policomm.info/http://policomm.info/wp-content/uploads/2009/12/Climate-summit.jpg" alt="" /></a></p>
<p>via <a href="http://www.blog.thesietch.org/wp-content/uploads/2009/12/betterworld.jpg">www.blog.thesietch.org</a></p>


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		<title>TckTckTck</title>
		<link>http://policomm.info/396/blog/tcktcktck/</link>
		<comments>http://policomm.info/396/blog/tcktcktck/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 13:55:59 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<title>left turn?</title>
		<link>http://policomm.info/386/blog/left-turn/</link>
		<comments>http://policomm.info/386/blog/left-turn/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 05:18:10 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[jam.jpg (JPEG Image, 295×443 pixels) Posted via email from policomm&#039;s posterous &#160;]]></description>
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<div><img src="http://www.techcrunch.com/wp-content/uploads/2008/06/jam.jpg" alt="http://www.techcrunch.com/wp-content/uploads/2008/06/jam.jpg" /></div>
<p style="font-size: 10px;"><a href="http://posterous.com">Posted via email</a> from <a href="http://policomm.posterous.com/left-turn">policomm&#039;s posterous</a></p>


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		<title>Do you Twit on Twitter?</title>
		<link>http://policomm.info/330/blog/do-you-twit-on-twitter/</link>
		<comments>http://policomm.info/330/blog/do-you-twit-on-twitter/#comments</comments>
		<pubDate>Sat, 07 Feb 2009 08:18:53 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[Spring is just around the corner and we are led to believe that everyone is using TWITTER to tell the world what they are doing right now!  me &#8211; &#034;Typing a post about Twitter&#034;  Have a look at http://twitter.com/policomm and don&#039;t forget to press the follow me button! Sounds like garbage to you? Then you [...]]]></description>
			<content:encoded><![CDATA[<p><img title="Twitter logo" src="ftp://policomm:RUb8*rIJ@mets.dreamhost.com/policomm.info/images/twitter_logo_125x29.png" alt="Twitter logo" width="125" height="29" />Spring is just around the corner and we are led to believe that everyone is using <a title="Twitter" href="http://twitter.com">TWITTER</a> to tell the world what they are doing right now!  me &#8211; &#034;Typing a post about Twitter&#034;  Have a look at <a title="policomm's twitter page" href="http://twitter.com/policomm">http://twitter.com/policomm</a> and don&#039;t forget to press the follow me button!</p>
<p>Sounds like garbage to you? Then you need to read <a title="Duct Tape marketing" href="http://www.ducttapemarketing.com/blog/2008/08/04/twitter-for-business/">Duct Tape Marketing</a>&#039;s guide “<a href="http://www.johnjantsch.com/TwitterforBusiness.pdf">Beginner’s Guide to Using Twitter for Business</a>”  You can learn how to:</p>
<p style="padding-left: 60px;"><em>1) Would you like a way to connect and network with others in your industry<br />
or others who share you views? It’s a good a tool for that.<br />
2) Would you like a way to get instant access to what’s being said, this<br />
minute, about your organization, people, products, or brand? It’s a good<br />
tool for that.<br />
3) Would you like a steady stream of ideas, content, links, resources, and<br />
tips focused on your area of expertise or interest? It’s a good tool for that.<br />
4) Would you like to monitor what’s being said about your customers to help<br />
them protect their brands? It&#039;s a good tool for that.</em></p>
<p>I tend to use Twitter only once in a while and mainly as an archive of thoughts or comments that are logged on the website <a title="POLICOMM's Twittering" href="http://policomm.info/news/twittering/">HERE</a></p>
<p>If you use TWITTER or love or hate it tell us your comments &#8230;</p>


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		<title>Thoughts on the eve of the election &#8230;.</title>
		<link>http://policomm.info/318/blog/thoughts-on-the-eve-of-the-election/</link>
		<comments>http://policomm.info/318/blog/thoughts-on-the-eve-of-the-election/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 08:36:12 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[“You see, when there is danger, a good leader takes the front line. But when there is celebration, a good leader stays in the back room. If you want the cooperation of human beings around you, make them feel that they are important. And you do that by being humble.” –Nelson Mandela “We trained hard, [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>“You see, when there is danger, a good leader takes the front line. But when there is celebration, a good leader stays in the back room. If you want the cooperation of human beings around you, make them feel that they are important. And you do that by being humble.” </p>
<p>–Nelson Mandela
</p></blockquote>
<blockquote><p> “We trained hard, but it seemed that every time we were beginning to form up in teams we would be reorganized. I was to learn later in life that we tend to meet any new situation by reorganizing. And a wonderful method it can be for creating the illusion of progress whilst producing confusion, inefficiency and demoralization.” </p>
<p>–Gaius Petronius, AD 66   </p></blockquote>


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		<title>e-Petitions &#8230; making change happen</title>
		<link>http://policomm.info/305/blog/e-petitions-making-change-happen/</link>
		<comments>http://policomm.info/305/blog/e-petitions-making-change-happen/#comments</comments>
		<pubDate>Thu, 22 May 2008 10:17:14 +0000</pubDate>
		<dc:creator>policomm</dc:creator>
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		<description><![CDATA[Electronic petions or e-petitions are quite popular at present. Be they about Tibet or women in the&#160; catholic synod they give a very easy way for petitioners to support their favorite cause from the comfort of their computer chair &#8211; even if our in-boxes can get overwhelmed by pleas to support right now! I have [...]]]></description>
			<content:encoded><![CDATA[<p>Electronic petions or e-petitions are quite popular at present. Be they about Tibet or women in the&nbsp; catholic synod they give a very easy way for petitioners to support their favorite cause from the comfort of their computer chair &#8211; even if our in-boxes can get overwhelmed by pleas to support right now!</p>
<p><img width="79" height="81" align="bottom" alt="Touchepas2.jpg" src="/wp-content/uploads/image/Touchepas2.jpg" />I have to own up to being the author of one such campaign &#8211; Hands off our Coops!&nbsp; The e-petition is powered by <a href="http://gopetition.com">gopetition.com</a> for free. The online software gives a good selection of management tools to keep track of thousands of signatures albiet with the ubiquitous (not too intrusive) google ads. There are many other on-line petition sites but this one seemed to me the most robust and easy to manage. The trick with&nbsp; all such campaigns&nbsp; is the&nbsp; effectiveness of the&nbsp; publicity &#8211; an existing network that can be set running virally is the key. Petitions supporting football issues seem to do this without any effort.</p>
<p>Have you used on-line petitions? Tell us your experiences and whilst you are at it&nbsp; sign the <a href="http://www.gopetition.com/petitions/hands-off-our-coops.html">&quot;Hands off our Coops!&quot;</a> petition</p>


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